You will for sure have seen the trio of Generation Clay masks around your social feeds. These face masks are all made with the natural resources of Australia with amazing ingredients such as Kaolin Clay, bentonite clay , white activated charcoal along with old man weed ( never heard of this before now!), desert lime and kakadu plum.

I was given the chance to try the Urban Defence Purifying Pink Clay mask which is packed with Kakadu plum. Kakadu plum is springing up in lots of skin care and that’s because its great for brightening. Its an Australian fruit that holds the highest known natural source of Vit C!

So what does this mask do? It is said to refine, purify , brighten and soothe the skin. The mask is formulated to draw out impurities, toxins and also reduce oil and minimise the appearance of pores. It will also rejuvenate dull tired skin as well as calming and reduce any inflammation.

The core ingredients within the mask includes the below as per Generation Clays website

KAKADU PLUM -The Kakadu plum contains 3000mg of Vitamin C per 100g of fruit! The Generation Clay Purifying Pink Clay Mask natural anti-inflammatory, antioxidants for those of us prone to sensitivity – reducing redness, inflammation and irritation. It is said to stimulate collagen and protect the skin from free radicals.

ACTIVATED CHARCOAL -Activated charcoal, produced from substances like bamboo, coconut husk or wood, is burned without any oxygen to produce char. The char is then heated in high temperatures to make it absorbent, and this is the “activation” stage of the process. Activated charcoal is known to help remove bacteria, balance pH levels and minimise pores. It has antibacterial properties that can assist with acne and prevent any further breakouts. The clay detoxifies by acting as a magnet for toxins and impurities like dirt and oil that are commonly found on the skin.

OLD MAN WEED - Fights acne-causing bacteria

ALOE VERA - Soothes skin and reduces redness

The jar does state that the mask is formulated with VIT A - So apply with caution if using alongside dietary supplements or other products containing Vit A.

The mask is thick & creamy and comes with an appropriate firm brush to help apply it. Mini brushes are cute and I have noticed that with a few masks I have they are designed to help with the application depending on the texture of the mask. The mask does have a heavily scented fragrance and I think its Roses. It was a little overpowering but after a while my nose adjusted to it! As you can tell by the pic the colour is of a Blush pink – which is popular in skin care at the moment, but dries slightly greyish.

The mask felt cool on the skin as soon it was applied which then turned into a tingling sensation- which wasn’t too uncomfortable and didn’t last for too long. It doesn’t take very long too dry and I don’t recommend keeping it on for more than 10 mins. If you have applied a really thick layer it will obviously take longer than 10 mins to dry , so also try to apply a layer than has coverage. You will save product this way and also not misinterpret how long it should be left on for.

Once it starts to dry it does tighten which get a little itchy and uncomfortable. I used look warm water to removes, in circular motions to loosen the clay mask and then use a facehalo / towel to remove it. Your face will be really sensitive so don’t scrub your face - trust me it will get sore!

After removing the mask my skin felt soft and smooth. You could visibly see my face looked flush which indicates blood circulation which is always good. My pores had temporarily shrunk immediately after use but I don’t think they stayed that way for too long. My skin did visibility look a lot clearer and brighter too.

I just also wanted to make a note that I used the clay mask two days in a week ( at least 3 days apart) and my skin became really dehydrated and my skin started to break out as a reverse effect. It wasn’t due to the mask, but more the fact of how I used it and the frequency. I also exfoliated in the week which didn’t make it any better. Clay Masks are known to extract excess oils so is a great mask for those with oily skin so depending on your skin type be vary of what masks are used, how long they are applied for and where its applied.

My t zone is oily and the rest of my face is normal, so moving forward this mask would be great just for my T-Zone , no more than once a week.

Sal x